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Diamond Insight Blog


2025 Home Improvement Trends You Can’t Ignore: Insights Straight from Rochester Homeowners
As we head into 2025, home improvement remains top of mind for many households in the Rochester community. From what we’re hearing from...
Jan 13 min read
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Case Study: ESL Federal Credit Union’s Comprehensive Partnership with the Rochester Red Wings
Overview In 2024, ESL Federal Credit Union embarked, once again, on a multifaceted partnership with the Rochester Red Wings, designed to...
Aug 23, 20244 min read
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Case Study: Alfred State College Leveraging Giveaways, Signage, Events, and Broadcasting
Brand Overview: Alfred State College is renowned for its hands-on educational approach, preparing students for successful careers...
Aug 23, 20242 min read
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Case Study: Black Button Distilling & Rochester Red Wings Partnership
Brand Overview: Black Button Distilling is a celebrated craft distillery based in Rochester, New York, known for its commitment to...
Aug 23, 20243 min read
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July 2024 Consumer Spending Surge: Macro Trends and Their Impact on Fan Engagement and Partners
In a dynamic economic environment, understanding consumer spending trends is crucial for businesses looking to align with the right...
Aug 19, 20243 min read
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Tech-Savvy Shoppers: What Electronics Are Consumers Planning to Buy Next?
In today’s digital age, technology plays an integral role in our daily lives, and consumers are constantly seeking the latest devices to...
Aug 18, 20244 min read
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Home Improvement Trends: What Projects Are Consumers Planning?
Home improvement has become a significant focus for many consumers, particularly in recent years as more people spend time at home. From...
Aug 18, 20244 min read
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Understanding Consumer Automotive Preferences: Insights from Our Surveys
The automotive industry is a vital part of our everyday lives, with vehicles not just serving as modes of transportation but as...
Aug 18, 20244 min read
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Welcome to the Red Wings Partnership Blog: Building Stronger Connections Together
Welcome to the official Rochester Red Wings Partnership Blog! We’re excited to introduce this platform as a dedicated space where we can...
Aug 17, 20242 min read
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The Power of Social Media: How Virality Drives Consumer Demand
In the digital age, social media has become a powerful force in shaping consumer behavior. Platforms like Instagram, TikTok, and Facebook...
Aug 17, 20243 min read
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The Power of First Impressions: How Initial Fan Experiences Shape Long-Term Loyalty
At the Rochester Red Wings, we understand that the first experience a fan has at our ballpark can leave a lasting impression that shapes...
Aug 17, 20243 min read
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Leveraging Data to Understand Consumer Preferences: How Insights Drive Business Success
In today’s data-driven world, understanding consumer preferences is crucial for any brand looking to thrive in a competitive market. The...
Aug 17, 20243 min read
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Insights from Our First Game Survey Effort
As we continue to enhance the fan experience at Red Wings games, gathering direct feedback from our attendees is invaluable. Our first...
Aug 17, 20243 min read
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